Marketing · Gutenberg
Split Price CTA block for WordPress
Two-column sales section: pricing offer on the left, CTA with supporting benefits on the right. Common on SaaS pricing and checkout pages.
Get Blockenberg
Free Gutenberg block in Blockenberg. The inspector controls and front-end behavior on this page come from this block’s source, not a shared stub.
What it actually does
Two-column sales section: pricing offer on the left, CTA with supporting benefits on the right. Common on SaaS pricing and checkout pages.
Inspector panels on this block: Price (left panel), CTA (right panel). Those titles come from index.js, not from a shared template.
Behavior controls: “Left panel style” options: Gradient, Solid color.
Split Price CTA has no render.php and no frontend.js. The saved Gutenberg HTML is what visitors see, plus Blockenberg layout/typography CSS.
Where to find it
Gutenberg inserter → Marketing → search “Split Price CTA” (block name `blockenberg/split-price-cta` in block.json). Style it in the sidebar after insert.
How to use Split Price CTA block for WordPress
- Install Blockenberg. Install from WordPress.org and activate the plugin.
- Insert the block. Edit a page, click +, search for “Split Price CTA”, insert it. Category: Marketing.
- Configure inspector controls that exist on this block. Open Price (left panel). Set “Price label”, “Price value”, “Price period”, “Price note”.
- Publish. Save the page. Output is the saved block HTML; typography/colors follow Blockenberg shared panels.
Inspector controls from this block’s code
| Control | What the code does |
|---|---|
| Price label | Text field in the inspector. block.json default: Start for free. Saved as `priceLabel`. |
| Price value | Text field in the inspector. block.json default: $0. Saved as `priceValue`. |
| Price period | Text field in the inspector. block.json default: forever. Saved as `pricePeriod`. |
| Price note | Text field in the inspector. block.json default: No credit card required. Saved as `priceNote`. |
| Show old/crossed price | On/off toggle in the inspector. Off by default. Saved as `showOldPrice`. |
| Old price | Text field in the inspector. block.json default: $49. Saved as `oldPrice`. |
| Show offer badge | On/off toggle in the inspector. On by default. Saved as `showBadge`. |
| Badge text | Text field in the inspector. block.json default: 🔥 Limited offer. Saved as `badge`. |
| Heading | Text field in the inspector. block.json default: Ready to get started?. Saved as `ctaHeading`. |
| Subtitle | Text field in the inspector. block.json default: Join over 50,000 teams already building with us. Setup takes less than 2 minutes.. Saved as `ctaSubtitle`. |
| Primary button | Text field in the inspector. block.json default: Start free — upgrade anytime. Saved as `primaryLabel`. |
| Primary URL | Text field in the inspector. block.json default: #. Saved as `primaryUrl`. |
| Show secondary link | On/off toggle in the inspector. On by default. Saved as `showSecondary`. |
| Secondary label | Text field in the inspector. block.json default: Talk to sales. Saved as `secondaryLabel`. |
| Secondary URL | Text field in the inspector. block.json default: #. Saved as `secondaryUrl`. |
| Show social proof quote | On/off toggle in the inspector. On by default. Saved as `showSocialProof`. |
| Quote text | Text field in the inspector. block.json default: "Best investment our team made this year.". Saved as `socialProofText`. |
| Quote author | Text field in the inspector. block.json default: — Sarah K., CTO at Acme. Saved as `socialProofAuthor`. |
| Left panel style | Select control; the chosen value is saved on the block. Options: Gradient; Solid color. block.json default: gradient. Saved as `leftStyle`. |
| Block radius (px) | Numeric range control in the inspector. Range 0–32. block.json default: 20. Saved as `blockRadius`. |
| Button radius (px) | Numeric range control in the inspector. Range 0–50. block.json default: 10. Saved as `btnRadius`. |
| Padding top (px) | Numeric range control in the inspector. Range 0–160. block.json default: 64. Saved as `paddingTop`. |
| Padding bottom (px) | Numeric range control in the inspector. Range 0–160. block.json default: 64. Saved as `paddingBottom`. |
| Check icon | Color control in the inspector. block.json default: #a78bfa. Saved as `checkColor`. |
| Price label | Color control in the inspector. block.json default: rgba(255,255,255,0.75). Saved as `priceLabelColor`. |
| Price value | Color control in the inspector. block.json default: #ffffff. Saved as `priceValueColor`. |
| Price note | Color control in the inspector. block.json default: rgba(255,255,255,0.55). Saved as `priceNoteColor`. |
| Feature text | Color control in the inspector. block.json default: #ffffff. Saved as `featureColor`. |
| Right panel bg | Color control in the inspector. block.json default: #ffffff. Saved as `rightBg`. |
| CTA heading | Color control in the inspector. block.json default: #0f172a. Saved as `ctaHeadingColor`. |
| CTA subtitle | Color control in the inspector. block.json default: #475569. Saved as `ctaSubtitleColor`. |
| Primary button bg | Color control in the inspector. block.json default: #7c3aed. Saved as `primaryBg`. |
| Primary button text | Color control in the inspector. block.json default: #ffffff. Saved as `primaryColor`. |
| Quote text | Color control in the inspector. block.json default: #64748b. Saved as `proofColor`. |
| Block border | Color control in the inspector. block.json default: #e2e8f0. Saved as `borderColor`. |
When this is the right block
- Two-column sales section: pricing offer on the left, CTA with supporting benefits on the right. Common on SaaS pricing and checkout pages — that is the job of Split Price CTA, not a generic content block.
- Use it when you need the editor control labeled “Price label”, which exists on this block’s inspector.
- It matches pages about pricing, cta, split.
- Inserter grouping: landing pages, campaign sections, and conversion layouts.
Notes from the implementation
Static block: markup is saved in post content; no PHP render callback in this folder.
FAQ
How do I add the Split Price CTA block in WordPress?
Install Blockenberg from WordPress.org, edit a page in the block editor, click +, and search for “Split Price CTA”. It sits under Marketing. After insert, open Price (left panel) and set “Price label”, “Price value”, “Price period”, “Price note”.
What makes Split Price CTA different from other Blockenberg blocks?
Two-column sales section: pricing offer on the left, CTA with supporting benefits on the right. Common on SaaS pricing and checkout pages. Inspector labels on this block include “Price label”, “Price value”, “Price period”, “Price note”.
Is the Split Price CTA Gutenberg block free?
Yes. Split Price CTA ships inside Blockenberg. Get the plugin from WordPress.org — no paid add-on is required for this block.
Can I style Split Price CTA to match my theme?
Yes. Blockenberg’s shared typography and color panels apply here, plus any block-specific style controls listed on this page (panels: Price (left panel), CTA (right panel)).
Related marketing blocks
CTA with Countdown
Urgency-driven CTA section with a live countdown timer, headline, and call-to-action buttons.
Feature List
Rich feature checklist showing included / not-included / partial / coming-soon states per item. Ideal for pricing pages, plan comparisons, and product spec sheets.
Feature Split
Elegant two-column section — rich content (badge, headline, body, feature list, CTAs) paired with an image. The essential landing page block.
Objection Handler
Address common sales objections with paired concern/response cards — great for landing pages, pricing pages, and sales copy.
Pricing Slider
Interactive pricing section with a usage/tier slider — drag to select a plan and prices update dynamically with smooth animation.
Pricing Table
Pricing card with plan name, price, features list, and CTA button. Highlight popular plans with a badge.
Get Blockenberg
Install Blockenberg from WordPress.org, then insert Split Price CTA from the Gutenberg inserter.